Susan DiFelice

About Susan DiFelice

(Pronounced Dee fa lease)

Located in North Carolina, I am a lifelong equestrian and professional illustrator who loves helping equestrian brands, professionals, and educators reach their business goals.

With a BA in Fine Arts and extensive experience working as an illustrator, graphic and website designer in the corporate world, on university campuses, and with equestrian businesses, I bring a lifetime of experience to your project to ensure your success from conception to delivery

What Can I Do For You?

Tell Me About Your Project Idea

Click here to get started by filling out the project request form.

Learn More

Creator and illustrator of Allpony, the horsemanship for kids website which is an educational website and teaching tool with courses, games, quizzes, and printables that teach kids about horses and horsemanship. It has grown to be a recognized brand in the equestrian world and has become a valuable learning resource for over a million equestrians worldwide.

American Horse Publications (AHP) awarded Allpony with second place in Equine Media Industry Website category in 2023.

Author and illustrator of a children’s activity book for Allpony called “Horses & Ponies Activity Book: Introduction to Horses & Horseback Riding”, which received both an Academics Choice and a Reader’s Favorite award.
Smart Book AwardReaders favorite award 5 stars

Mini Portfolio

Bathe the Horse Game
Horse Haunches In Animation
Animated Horse Skeleton With Lead Changes
Choose Your Horse Game
Knitting Hands Dressage Illustration
2023 PNHS Poster Art Contest Winner
Retractable Poster Display
Tack & Bits Activity Sheets
Tying Horses Safely Activity
Horse Arena Terms & Exercises Activity
Riding Aids Activity
Shoulder-In Illustrations
Hand Position Graphic
Cantering Horse Skeleton Game
Choose Your Pony Game
Horse Skeletons Pattern
Horse Show Info Logo
Horse Treat Company Website
Horse Stable Website
English Saddle Illustrations
Horse Anatomy Study
Award Icons
Outdoor Poster Design
Full Service Marketing Design
Poster Design
Horsemanship Activity Book
Hunter/Jumper Trainer Website
Allpony Website
Dressage Trainer Website
Trainer Logo
Romfh Kid’s Line Logo
3Beats Logo
Allpony Logo
Encore Sporthorse Logo
Mane N Tail Pattern
Horse Blankets Pattern
Horse Jumps Pattern
Navy Hunter Jumper Horses
Tryon Horses Pattern
View Full Portfolio

Stock Image Library

The extensive library of illustrations related to horses and horsemanship can be leveraged for your businesses, which saves time and money on each project.

View Stock Image Library

Happy Clients

"I have had the pleasure of collaborating with Susan multiple times on sock and saddle pad projects. She is so creative, detail oriented and prompt, she is my favorite outside artist to work with!

Her patterns resonate really well with our vast range of customer age groups- which is usually difficult to achieve, but she nails it everytime. I cannot wait for our next collaboration!"

- Kristina Pakstas-Lake
CEO/Founder
Dreamers & Schemers

View Case Study

"Ever since collaborating with Susan on a series of illustrations for my business's social media accounts this year, I've witnessed a significant surge in Facebook and Instagram traffic and interactions. My Facebook page likes have grown by almost 400% with the addition of 2815 new followers this year. Most amazingly, my Facebook page reach is up 2000% and my Instagram reach is up over 200% without the use of any paid advertising!"

- Eliza Sydnor Romm
FEI Dressage Rider/Trainer

View Case Study

"Susan's designs are a fantastic addition to my online ecommerce business, my equestrian small business focuses on unique, fun, and creative designs to showcase my handmade goods. While I have over 100 styles in my store at any given time, it is Susan's horse face markings pattern and her navy hunter jumper pattern that sells constantly to my retailers and customers across my websites. Her patterns are colorful and simplistic, making it a great pattern for my fabric boot trees, and other accessory applications. I look forward to seeing what other wonderful designs she comes out with!"

- Jenny
Owner of Shop The Posh Pony LLC

View Case Study

"Gartmore Riding School would like to thank you for all the beautifully illustrated information boards you have created for us around the school, these have not only enhanced our riding school but offers great learning opportunities for our visitors. All the boards created by you are well received and used by Gartmore staff and visitors all year round as a teaching aid and talking point, so once again thank you from everyone at Gartmore Riding school."

- Tracy Francis
Director
Gartmore Riding School

View Case Study

Ready To Get Started?

Tell Me About Your Project Idea

Click here to get started by filling out the project request form.